Amanah Labs was founded around a simple idea: institutions that serve our communities should have the same level of polish, clarity, and strategic thinking as the world’s best brands.
We are not trying to be everything to everyone. We are a focused media partner for Islamic institutions, built to understand the nuance, the audience, and the ambition behind the mission.
Every piece of content, every strategy, every campaign is designed to move people and build trust around work that matters.
A small, senior team with the range to shape strategy, content, design, and digital experiences with the same level of care.
Founder & Lead Strategist
Kayrul founded Amanah Labs to close the gap between Islamic charities and world-class marketing. He brings together strategy, sector knowledge, and a relentless focus on growing donations for causes that matter.
Head of Content & Motion Design
Aseel leads content strategy and motion design, crafting visual stories that connect donors to causes. She specialises in scroll-stopping video content for Instagram, TikTok, and YouTube Shorts.
Lead Graphic Designer
Hamza shapes the visual identity of every campaign from social templates to full brand systems. His work makes Islamic charities look as serious and credible as they are.
Head of SEO & Marketing Strategy
Sa'ad drives organic growth through deep keyword research, long-form content, and technical SE, built specifically around how Muslim donors search and give.
Head of Web & AI Solutions
Ahmed leads web and AI solutions with a detail driven approach, delivering reliable digital results that feel polished and purposeful.
Head of Data Science
Farrukh turns campaign data into strategic insight, identifying what drives donations, what converts donors, and where every pound of media spend is best placed.
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The work we do for mosques, charities, schools and foundations matters. It reaches people who are searching for guidance, support, and community. We treat every brief as a responsibility.
See how we work →Trust
We build with a clear, unwavering purpose, we always keep our word to our partners, and we guide every single mission with steady, focused care from the very first initial spark of an idea until the moment of its very final completion.
Sincerity
We serve with a deep, unwavering purpose, we hold our solemn word to our partners, and we shape every single project with steady, focused care from the very first initial spark of an idea until the moment of its very final completion.
MASTERY
We craft with a sharp, unwavering purpose, we keep our expert pace for our partners, and we drive every single outcome with steady, focused care from the very first initial spark of an idea until the moment of its very final completion.
RESULTS
We align with a grand, unwavering purpose, we hold our shared goal for our partners, and we honor every single mission with steady, focused care from the very first initial spark of an idea until the moment of its very final completion.